Marlin Apartments has won the Industry Leader award at the second annual ASAP Serviced Apartments Awards, one of just five categories presented.
The Association of Serviced Apartment Providers (ASAP) is the trade association for the UK serviced apartment industry with over 80 members. The Industry Leader award was a new category for the 2014 awards and is arguably the most prestigious award to be won at the annual ASAP presentation.
Placing quality, service and value at the core of the company, Marlin has been able to steadily grow its portfolio of apartments since 2003 and through the credit crisis, recognising the immense value of repeat business. Marlin was also one of the first accommodation providers to take advantage of the East London leisure trend, opening two properties in East London in 2008.
More recently, its globally-recognised ISO 9001 certification makes Marlin the first serviced apartment company to receive this for both apartments and services.
Marlin Apartments' managing director, Susan Cully, was delighted with the win: "We are absolutely thrilled to have won the very first Industry Leader award at this year’s ASAP awards. This award is a clear testament to 11 years of continued hard work, growth and innovation by our outstanding team, and for this to be recognised by our peers is hugely gratifying."
Marlin Apartments is the leading owner-operator of serviced apartments in London with over 700 premium apartments under its ownership across six business and leisure destinations. Founded in 2003, Marlin Apartments offers guests almost three times the space of the equivalent standard London hotel room, plus a fully equipped kitchen and complimentary high-speed Wi-Fi.
Cully continued: “Marlin has remained under the radar for many years, focused instead on providing the best product and service causing us to be recognised by our guests as a hidden gem. Now with 11 years of experience, we have gained a wealth of knowledge from a history of listening rather than preaching, which has enabled us to become the industry leaders we are today.”
James Foice, managing director of ASAP, said: “Marlin Apartments has seen impressive growth over the last 11 years and it understands the value of repeat business by capturing guest information to meet their individual requirements.”
He added: “Marlin bases its strategy on quality, service and value, and this is at the heart of everything they do. I am delighted for all the team that they have been awarded the winner for the Industry Leader category of the ASAP Industry Awards 2014.”